Second Life Podcast: Danielle Bernstein


Danielle Bernstein, the influencer behind the popular fashion blog We Wore What, is the epitome of the current influencer-turned-entrepreneur era. Initially a mere hobby when she was a sophomore in college at FIT, Bernstein’s street style blog became a burgeoning business when she flipped the camera and decided to feature her personal style. She quickly caught the eye of fashion girls around the world, and with over 2.3 million followers on Instagram, Bernstein has established herself as an influential voice in the fashion/blogger community. Bernstein has not only launched her own brand, which began as Second Skin Overalls and has now transitioned into Shop We Wore What, but has also had a slew of successful collaborations, specifically one with Onia Swim, which reportedly sold $3 million in product on the first day alone. Recently, Bernstein added another…

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